Petaling Jaya, 29th July 2011 - Next Bike Sdn Bhd, the sole importer and distributor of Ducati Bikes in Malaysia today unveiled its latest offering – the Multistrada 1200 S Pikes Peak Limited Edition - giving bike’s lovers a magnificent machine to marvel at.
This special edition bike was designed to celebrate Ducati’s Greg Tracy’s victory at the Pikes Peak International Hill Climb race in Colorado, Unites States two years in a row. Also known as the ‘Race to the Clouds’, the 20km race is held in a range of the Rocky Mountains from a start line altitude of 2,862m to a finish line altitude at 4,300m.
The Multistrada 1200 S with a horsepower of 150 is the only bike in the world to feature the four-bikes-in-one technology. By a mere switch of a button, the Multistrada’s fully adjustable Öhlins suspension, the 1198 Testastretta 11° engine’s power output and innovative Ducati Traction Control settings electronically switches to suit the riders riding mode ranging from long distance tours, urban machine, adventure enduro and sport bike.
The Ducati Multistrada 1200 S Pikes Peak Limited Edition is specially dressed in stunning replica of the Ducati Corse-style paint scheme with passenger foot-peg hangers and engine guard anodized in black finish and sport red pin-stripping on the wheels. In addition to the original silencer and screen equiptment, the Pikes Peak Limited Edition also arrives with a Ducati Performance carbon silencer from Termignoni and a race derived low screen in carbon fibre. A Ducati Performance carbon fibre mudguard and custom made seat detailed with red stitching complete an enhanced specification well worthy of a race-winning replica.
NAZA Group of Companies Joint Group Executive Chairman, Datuk Wira Hj SM Faisal Tan Sri SM Nasimuddin unveiled the new model together with Group Chief Operating Officer, Dato’ Hj SM Zulkifli SM Amin.
“We, at NAZA World, are proud to bring the Multistrada 1200 S Pikes Peak Limited Edition bike to Malaysia. It is truly a bike for the champions. With the award-winning features and capabilities of the Multistrada 1200, we are confident that the Pikes Peak Limited Edition bike will be loved by all bike enthusiasts,” said Datuk Wira Hj SM Faisal Tan Sri SM Nasimuddin.
To further enhance the lifestyle of the Ducati Multistrada range, Ducati Malaysia also announced the Ducati Multistrada Borneo Adventure starting from the 25th of November till 2nd of December 2011. The 8 days 7 nights program will see Ducati Multistrada owners ride from Kuching to Kota Kinabalu, passing through Brunei. The program will allow owners to experience the best of their Multistrada travelling through Borneo’s breathtaking landscape and challenging terrain.
Datuk Wira Hj SM Faisal said, “The Ducati Multistrada Borneo Adventure is the first prelude to promoting two wheels tourism in Malaysia, whereby the next year we will put the Borneo Adventure program as an annual event open not only to Malaysians but to all Ducati owners from all over the world.
“At Ducati Malaysia, we strive to not only develop our business locally but to promote our beautiful country through our alliance with Ducati. Last year, we organized the inaugural Asia Ducati Week (ADW) 2010 which saw more than 1,000 Ducati owners from all over the world gather here in Malaysia during the MotoGP for a complete Ducati experience. ADW 2010 was awarded by Ducati as its best marketing program in Asia.”
Datuk Wira Hj SM Faisal further added, “We will continue to invest in building the brand and the lifestyle of Ducati. In the coming months, we can anticipate exciting developments from network expansion, new and exciting model introductions, more dedicated lifestyle events and many more.”
“Business wise, the company is expected to grow 100% followed by another 100% achievement in 2012. In order to achieve this goal, we will be introducing more than 200 new units of Ducati in Malaysia this year.”
The Ducati Multistrada 1200 S Pikes Peak Limited Edition is available at the Ducati Showroom at NAZA AutoMall Petaling Jaya and NAZA AutoWorld Plaza TTDI.
No comments:
Post a Comment